Sherida Kuffour is a graphic designer, writer and art director based in Zürich. She holds an MA in Design for Visual Strategies from The Sandberg Institute (2016 – 2018) and a BA [Hons] in Graphic Design from Ravensbourne University (2011 – 2014). Partnering with an array of collaborators within the fashion, cultural and communication sector, each project is regarded as an independent exploration of form, function and storytelling always relevant to its target audience and final medium. For this reason, strategy, research, as well as content ideation precede any aesthetic implementation. From book design to branding and advertising campaigns, Atelier Sherida Kuffour aims to collaborate on projects that are insight driven, strongly articulated and culturally relevant.